I am a designer follows his curiosity to study how design creates perceptions and values and stores memories. My design process starts with common items such as packaging and printed materials and objects which I transform into entertaining yet imperfect designs for everyone to use. Through multiple stages of reproduction and imitation and repetition I investigate how duplicates can develop their own distinct value and appeal.

My design work investigates authenticity and material value through the aesthetic of common objects and everyday things. I transform everyday objects into emotionally powerful and disruptively interesting creations through my work with tactile mockups and experimental printing and visual artistic techniques.